39,90 

Availability: 998 in stock

German
,
272
Seiten / Pages,
500 illustrations
,
20
x
26
cm,
Hardcover
ISBN
978-3-7212-1044-6
Release date:
04
/
2024


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Odo-Ekke Bingel (ed.)


Corporate Design 2024

31. Corporate Design Preis

_Wide range of design tasks
_Paradigm shifts due to digitalisation and social media
_Perspectives for contemporary brand management
_Inspirations for students, designers, lecturers and agencies

For more than three decades, the International Corporate Design Award has honored launch and relaunch projects as well as individual elements: logos or typeface developments, color and image concepts, new corporate sounds or corporate staging concepts. All of the works presented, which essentially form, support and influence the identity of a brand, are convincing in their conceptual inventiveness, design expertise and perfect craftsmanship.

A high-caliber jury from various design fields ensures a variety of perspectives. In addition to design, functional and formal criteria, the decisive factor is always whether the work is moving and stimulates thought and further discussion. As every year, this volume is a benchmark and model for designers, agencies, students, lecturers and companies.